In the second-season finale, Ben wonders how to rescue CRISP and his friendship with Cam. Meanwhile, Domingo and Cam launch a PR blitz to clean up Rasta Monsta's image; Rachel seeks advice from a former mentor; and Kaplan parties one more time before going to jail.
Nancy was right about you. Yeah, that I could work with that. - Rene... - Shut up. They said that you gotta talk to them So Jason and Noah said they got three tables for me Yeah, that ain't gonna happen, man What? It's very popular. Hey! If you see anything you like, just me and my bitch, a'ight? Actually it was all me and my friends, He even got a lot of Jamaican friends, man. I was gonna surprise him, but his ass ain't never come home last night. 15 minutes. - Morning, Bridgit. - Morning. This is our new design. if I wrote you another advance check I treat people I do business with doing it right under my nose when I trusted you? Nothing. I... I was talking about Enzo too. Sorry. What the hell was Malik doing at Everton's crib but you gotta let go of this, bro. in addition to running The East Flatbush Caribbean League, All right. I set you up to make a lot of money and you fucked it all up. Yeah, well, you just may have to, Who is it? because their boyfriends wear Neanderthal T-shirts. of making my Neanderthal bullshit sound important. - Really appreciate it so much. - Kapo, come on. It's the Croatian. - Can't lock up the mind! - Hey, I know you. - Cam, what up? - Not too much. I can't go through another night like last night again.
Yeah, that I could work with that. #2 - Rene... - Shut up. #3 They said that you gotta talk to them #4 So Jason and Noah said they got three tables for me #5 Yeah, that ain't gonna happen, man #6 #7 #8 #9 What? It's very popular. #10 #11 Hey! If you see anything you like, #12 #13 #14 #15 just me and my bitch, a'ight? #16 Actually it was all me and my friends, #17 #18 #19 #20 #21 He even got a lot of Jamaican friends, man. #22 I was gonna surprise him, but his ass ain't never come home last night. #23 15 minutes. #24 - Morning, Bridgit. - Morning. #25 This is our new design. #26 if I wrote you another advance check #27 I treat people I do business with #28 doing it right under my nose when I trusted you? #29 Nothing. I... I was talking about Enzo too. Sorry. #30 #31 #32 What the hell was Malik doing at Everton's crib #33 but you gotta let go of this, bro. #34 in addition to running The East Flatbush Caribbean League, #35 All right. #36 I set you up to make a lot of money and you fucked it all up. #37 Yeah, well, you just may have to, #38 #39 Who is it? #40 because their boyfriends wear Neanderthal T-shirts. #41 of making my Neanderthal bullshit sound important. #42 #43 - Really appreciate it so much. - Kapo, come on. It's the Croatian. #44 - Can't lock up the mind! - Hey, I know you. #45 - Cam, what up? - Not too much. #46 #47 I can't go through another night like last night again. #48 #49 #50HBO's cult series about aspiring New York fashion designers went off the air five years ago, but its bigger themes still resonate.
Yes, Humans And Neanderthals Had Sex. And They Gave Us An Std.
Lake Bell, Bryan Greenberg, Victor Rasuk, Scott 'Kid Cudi' Mescudi and Eddie Kaye Thomas attend the Cinema Society and HBO screening of 'How to Make it in America' at Landmark's Sunshine Cinema on February 9, 2010 in New York City. / Photo via Theo Wargo/Getty Images
But it seems like just yesterday the cult-loved series about New York’s downtown fashion scene was the talk of the town. It was a series with a unique focus and a youthful “stay hustling” narrative that resonated for two seasons with an impassioned group of viewers who loved streetwear. It’s rare for streetwear to get a mainstream moment on our television screens, but
Embraced the industry’s D.I.Y. mentality and gritty sensibilities. In fact, that personality and attitude were both integral parts of the show’s plot.
Some 2% Of Our Dna Is Neanderthal. Here's What It Does
While the show was written off by many as the “New York version of Entourage, ” but it was so much more than that, despite all the shared directors and producers. The series followed Ben Epstein (Bryan Greenberg) and Cam Calderon (Victor Rasuk), a pair of 20-something New Yorkers, as they navigated their way through the city’s bustling downtown fashion scene. Love interests and B-plots arose throughout the show’s narrative, but the heart of the
Look like if it was set in the present day world of men’s clothing? Besides the outdated fashion trends and lingo, and the fact that the Lower East Side is now overflowing with cheap nightclubs, what else would be different?
Be warned, there are some spoilers ahead, but it’s really worth the HBO Go binge, so get on it if you haven't seen it yet. It’s equal parts love letter to New York and time capsule to the streetwear scene before Instagram, street style, and “vibes” became the pillars of the industry.
Neanderthal Gene Influences Modern Human Nose Shape
Bryan Greenberg (L) and Victor Rasuk of HBO's series 'How To Make It In America' party at PURE Nightclub on October 8, 2011 in Las Vegas, Nevada. / Image via Isaac Brekken / Getty
Let’s start with Ben and Cam’s brand, and the real star of the show, Crisp. The label was a mash-up of major men’s fashion trends when the show premiered back in 2010: premium Japanese denim and bold graphic T-shirts. It was an era when selvedge and screenprinting reigned supreme. The show’s writers certainly did their research on the New York streetwear scene at the time and appeared to pull influence from real life L.E.S. labels like 3.Sixteen and ALIFE.
Ben and Cam begin with lofty ambitions of starting a denim label inspired by the classic style of ‘70s jeans, but as opportunities come knocking, they come to readjust their business plan—or lack thereof, as viewers soon find out—to include graphic T-shirts and hoodies. Graphic-driven clothing will always be a part of streetwear, so there is no doubt that Crisp would have included that within their offering if the show was around today. However, it’s pretty unlikely they’d be looking to break into the world of denim. Although the retro style of an earlier era is an ever-popular design inspiration, Crisp would more likely be looking to capitalize on today’s athleisure trend. With denim sales on a steady decline, it’s doubtful two hustlers like Ben and Cam would look to jump into an industry on a downturn.
Neanderthals Died Out 40,000 Years Ago, But There Has Never Been More Of Their Dna On Earth
Luis Guzman filming on location for 'How to Make it in America' on the streets of Manhattan on April 21, 2011 in New York City. / Image via Bobby Bank / Getty
A lot of the show was based on antiquated notions of how to “make it” with your brand. Sure, some methods still hold true: pop-up shops, meetings with buzzy showrooms, and hip industry parties. But with the rise of Instagram and street style, the fashion landscape has changed drastically since the show aired. It’s more likely that Crisp would now be pushing a branded hashtag or collaborating with a #Menswear gawd or popular rapper to fire off a 'fit pic on their social media. If the show was on today, the characters would be less focused on renting out an art space to throw a pop-up-shop-turned-party.
Throughout the show we watch a rivalry unfold between Crisp and another rising New York label, The Neanderthals. The fictional brand might have actually predicted the future of men’s fashion with its grungy graphic tees, leather moto jackets, and goth-inspired image. The Neanderthals’ owner (played by James Ransone) harbored a healthy distaste for the traditional industry. If this is starting to sound familiar, it’s because the fictional brand was essentially a New York version of Vetements before the French label even existed.
Did Neanderthals Speak Like Us? Horseshoe Shaped Neck Bone Suggests Ancestors Used Complex Speech
Today, Crisp’s competition would include a greater number of buzzy internet labels who’ve managed to develop loyal followings with simple e-commerce stores and Instagram accounts. Technology never played a big part in the show; you never heard Ben and Cam mention setting up an online store or website for the brand. Back then, even though it was only five years ago, it was still possible for a brand to exist in the retail-only space, with no major digital footprint, which is nearly impossible today. The pair’s dream is to get their brand on the shelves of Barneys, which is still relevant, but might not have the same impact today as a co-sign from Kanye West would.
(L-R) Actors Bryan Greenberg, Victor Rasuk, Lake Bell, and show creator Ian Edelman ring the opening bell at the New York Stock Exchange on February 8, 2010 in New York City. / Photo by
Bryan Greenberg (L) and Victor Rasuk of HBO's series 'How To Make It In America' party at PURE Nightclub on October 8, 2011 in Las Vegas, Nevada. / Image via Isaac Brekken / Getty
Let’s start with Ben and Cam’s brand, and the real star of the show, Crisp. The label was a mash-up of major men’s fashion trends when the show premiered back in 2010: premium Japanese denim and bold graphic T-shirts. It was an era when selvedge and screenprinting reigned supreme. The show’s writers certainly did their research on the New York streetwear scene at the time and appeared to pull influence from real life L.E.S. labels like 3.Sixteen and ALIFE.
Ben and Cam begin with lofty ambitions of starting a denim label inspired by the classic style of ‘70s jeans, but as opportunities come knocking, they come to readjust their business plan—or lack thereof, as viewers soon find out—to include graphic T-shirts and hoodies. Graphic-driven clothing will always be a part of streetwear, so there is no doubt that Crisp would have included that within their offering if the show was around today. However, it’s pretty unlikely they’d be looking to break into the world of denim. Although the retro style of an earlier era is an ever-popular design inspiration, Crisp would more likely be looking to capitalize on today’s athleisure trend. With denim sales on a steady decline, it’s doubtful two hustlers like Ben and Cam would look to jump into an industry on a downturn.
Neanderthals Died Out 40,000 Years Ago, But There Has Never Been More Of Their Dna On Earth
Luis Guzman filming on location for 'How to Make it in America' on the streets of Manhattan on April 21, 2011 in New York City. / Image via Bobby Bank / Getty
A lot of the show was based on antiquated notions of how to “make it” with your brand. Sure, some methods still hold true: pop-up shops, meetings with buzzy showrooms, and hip industry parties. But with the rise of Instagram and street style, the fashion landscape has changed drastically since the show aired. It’s more likely that Crisp would now be pushing a branded hashtag or collaborating with a #Menswear gawd or popular rapper to fire off a 'fit pic on their social media. If the show was on today, the characters would be less focused on renting out an art space to throw a pop-up-shop-turned-party.
Throughout the show we watch a rivalry unfold between Crisp and another rising New York label, The Neanderthals. The fictional brand might have actually predicted the future of men’s fashion with its grungy graphic tees, leather moto jackets, and goth-inspired image. The Neanderthals’ owner (played by James Ransone) harbored a healthy distaste for the traditional industry. If this is starting to sound familiar, it’s because the fictional brand was essentially a New York version of Vetements before the French label even existed.
Did Neanderthals Speak Like Us? Horseshoe Shaped Neck Bone Suggests Ancestors Used Complex Speech
Today, Crisp’s competition would include a greater number of buzzy internet labels who’ve managed to develop loyal followings with simple e-commerce stores and Instagram accounts. Technology never played a big part in the show; you never heard Ben and Cam mention setting up an online store or website for the brand. Back then, even though it was only five years ago, it was still possible for a brand to exist in the retail-only space, with no major digital footprint, which is nearly impossible today. The pair’s dream is to get their brand on the shelves of Barneys, which is still relevant, but might not have the same impact today as a co-sign from Kanye West would.
(L-R) Actors Bryan Greenberg, Victor Rasuk, Lake Bell, and show creator Ian Edelman ring the opening bell at the New York Stock Exchange on February 8, 2010 in New York City. / Photo by
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